Brad champions the big picture for all MCA's clients. His enthusiasm translates into strong client-agency relationships. He empowers his team to develop business-building campaigns. Working with some of the world's leading brands since 1982, his expertise stretches across all disciplines.

Brad likes spending time at the hockey rink and although he no longer hopes of making the NHL, he still plays every week. The critics often say, he carries his hockey swing onto the links as well.