TEAM

Our team of professionals bring a unique set of experience and skills to MCA that enable us to offer a holistic media service offering to our clients that is highly regarded in the media community.

Steven MacKinnon
President / Founder

  • 30+ years media experience
  • Founded agency in 1994
  • Specialist with consumer and B2B media
  • Client-first approach
  • Passionate media engineer

Sylvia Prentice
Senior Vice President & Partner

  • 20+ years in with MCA
  • Western University alumni
  • Marketing and Sales Specialty with Sheridan College
  • 20 years advisory board member contributing to Humber College Media & Sales diploma and post-graduate programs
  • Media mentor
  • Excellent media sales relationships and acute negotiating skills
  • Media strategist in both traditional and digital media

Dillon Crosby
Vice President Integrated Planning

  • 15+ years Sport & Entertainment Marketing and Event Management experience.
  • Creative out of the box thinker, focused on problem solving and helping clients reach their goals.
  • Passion for bringing brands to life seamlessly and synergistically.
  • Brock University and George Brown College Alumnus

Steven MacKinnon
President / Founder

  • 30+ years media experience
  • Founded agency in 1994
  • Specialist with consumer and B2B media
  • Client-first approach
  • Passionate media engineer

Sylvia Prentice
Senior Vice President & Partner

  • 20+ years in with MCA
  • Western University alumni
  • Marketing and Sales Specialty with Sheridan College
  • 20 years advisory board member contributing to Humber College Media & Sales diploma and post-graduate programs
  • Media mentor
  • Excellent media sales relationships and acute negotiating skills
  • Media strategist in both traditional and digital media

Dillon Crosby
Vice President Integrated Planning

  • 15+ years Sport & Entertainment Marketing and Event Management experience.
  • Creative out of the box thinker, focused on problem solving and helping clients reach their goals.
  • Passion for bringing brands to life seamlessly and synergistically.
  • Brock University and George Brown College Alumnus

Clemente Benedicto
Production Manager

  • 9 years in advertising and with MCA
  • Creative Development and Adaptation Specialist
  • Material Distribution, Legal and Traffic Manager
  • Digital Content and Advertising Development

Michelle DeMedeiros
Finance Manager

  • 9 years in advertising and with MCA
  • Administration for the agency’s operations
  • Ensures prompt accounts Payable and Receivables
  • Fluent in French
  • Media Invoicing and Reconciliation

Marysa MacKinnon
Media Coordinator

  • Media assistant for all agency accounts
  • Detailed and keen eye for affidavit reconciliations
  • Post Analysis reporting for client campaigns
  • Social Media Content Manager
  • Event Management Support